Delighted to introduce you to...
Home Interiors Writer
Rachael approached us to help her rebrand and build a new website for her business.
Rachael is a writer. She was “the history magpie” with an existing website. But writing about historic houses was no longer her focus – she wanted to write about all homes and interiors. She had decided upon a change of name (Home Interiors Writer) and we worked with Rachael initially to develop a new “brand identity” including a logo and colour palette.
Rachael got some beautiful new images taken. These make such a difference to the impression visitors to your website get (as well as being useful for social media).
The next step was to create a website.
The most important part is understanding the nature of the business. So we spent time with Rachael getting to know what she did and, more importantly, who she did it for. Because understanding your target audience and what they need is critical to the success of marketing your business.
Her website has two audiences – people who want to show their home interiors (including interior designers, kitchen designers and builders as well as home owners) and commissioning editors.
We used a warm colour palette which works well with the gorgeous images Rachael had taken. The whole impression is one of warmth, approachability, friendliness and ease of working with Rachael – exactly the impression Rachael wants to give.
“I’m absolutely thrilled with the website Marie has created for me. She was great to work with and took the time to fully understand my buisness, what I wanted and what I actually needed.
It was exciting to see my new website come to life and Marie guided me through the entire process. She made what could have been an overwhelming task much easier and now looks after my website on a monthly contract. I wouldn’t hesitate to recommend her.”
Testimonials are prominently displayed and the portfolio page shows the work Rachael has done for others. These add credibility/proof that she is as good as she says she is (and she is!)
And it is working! Rachael regularly gets business from her website.
The testimonial she gave us says it all.
You can see her website here
And if you would like to see how we can help you create a website that is fit for the business you want