Knowing how people are finding and using your website is an important step in getting more clients.
Using tools like Google Analytics gives access to a ton of data, which can be confusing and overwhelming. What should you be looking at? And what should you do once you have that data?
This episode talks through why you should track your website data, the data you should be tracking, what it means and where you can find that data (Google Analytics is not the only option)
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